Welcome to The Young Turks Dialogues where we explore the bold journeys shaping the future of business, branding, and breakthroughs.
In Episode 87, we sit down with Abhishek Gaggneja, Founder of Goodveda, a D2C wellness brand rooted in Ayurveda and science. From battling chronic illness to building a purpose-driven brand his story is all about turning personal pain into powerful purpose.
We discuss:
How a personal health crisis led to building Goodveda
The winning blend of Ayurveda + D2C marketing
What makes a health brand stand out in a noisy, cluttered market
The difference in marketing wellness across India & the US
Education vs performance in wellness marketing
Using biohacking and Ayurveda to grab Gen-Z attention
The future of wellness: community, trust, and retention
Building a brand vs building a founder identity
Top 5 tips for launching a D2C wellness brand in 2025
This episode is perfect for founders, marketers, and anyone curious about health, branding, or scaling with purpose.
Connect with Abhishek Gaggneja on LinkedIn:
Explore more about Crobstacle: https://crobstacle.com
